Red Bank Gets SantaCon'd

Red Bankers were seeing, um, Red Saturday as dozens of Santas and Santa’s helpers took to the streets for the borough’s . Modeled after celebrations worldwide – according to the unofficial SantaCon website, more than 226 Santa conventions in 32 countries were scheduled this year – the event asked patrons to dress up as the jolly, fat man all in the name of a good time.

The local SantaCon was developed by Alex Federico and Dan Campbell, two guys all about good times, who used the event as a way to raise money for the Red Bank Middle School Athletics Foundation. Participating Santas were asked to purchase a wrist ban and in turn were treated to drink specials at select watering holes throughout downtown Red Bank.

The all-day event looked to be a success with Santas starting their journey promptly at noon at the and then spreading out through the borough’s streets to spread good cheer and drink good beer.

Check out the gallery above for a look at Santas in action Saturday.